April 23


06:00 pm - 08:30 pm

Click to Register:

Brett Sheldon


Walsall Golf Club

Broadway, Walsall, WS1 3EY

Walsall, England, GB, WS1 3EY

BSO Evening Event – Referral Business, who’d like more?

In a change to our original plans we are welcoming back to stage in April BSO’s founder Brett Sheldon.

Since the start of 2020, Brett has been on a mission, conducting in excess of 40 “one 2 ones” with BSO members and members of other business organisations.  And you will not be surprised to find that the No1 challenge business owners face is gaining more business, and the overwhelming preferred route to market is via referral, introducer or partnership.

But unfortunately, we find that very few have any kind of efferctive cost effective strategy to do so, including those who pay a lot of money joining referral groups.

Those of a certain generation will remember the Morecambe and Wise sketch – “you’re playing all the right notes, but not neccessarily in the right order….”

Well, to gain referral business, most are doing the right activity, but not neccessarily in the right way.

It is no surprise that effective networking skills and referral processes go hand in hand.  And when our ethos is based on the question “how can we help you?”, it is only sensible that we needed to do something about it.

So…….Brett will be discussing simple approaches that all businesses can take to develop more relationships, more quickly and that are more fruitful.  

Tickets for this event are completely free of charge for all, however due to the topic and places being limited to 50 we are expecting tickets to sell out.  To avoid disappointment, please book ASAP.

See you there

The BSO Team.

If you’d like to meet business owners in a relaxed and informal environment, as well as learning a few skills to help you become more successful then the BSO Events are the place for you.  

With average attendances between 30-40 people, no hidden agenda, no sales pitches and a willingness to break ALL the rules, the BSO’s events are setting the standard for a new kind of business event.  

There are no pitches from us, but a place where the only rules that exist are:

1.  We expect people to have fun.
2.  Political correctness is not allowed.

Should you have any questions please feel free to email us at or call on 0121 573 0220

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